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Digital Infrastructure: What is it?

The global Digital Business Revolution is increasingly reshaping the traditional role of IT infrastructure. The demands placed on IT are evolving much faster than many expected in the ultra-competitive global economy which provides endless opportunities for disruption and demands continuous innovation.

Your Business Success is now determined by a combination of user experience, more attractive business models, and quick time-to-value with our Infrastructure Management Services. The expectations placed on IT leaders in this dynamic business environment present an opportunity that requires a fundamental change in the role of IT. We are seeing a remarkable remodeling of IT estates to better support the quicker launch of innovative new technologies and push disruptive business models. A focus on enabling business agility and enabling user experience that drives customer engagement and retention is described in Digital Infrastructure.

Business agility is directly related to your ability to respond quickly to the business’ changing needs. Here expectations need to be reframed in the awareness that Tine is the most critical factor in the hyper-competitive world in which we all now work. Infrastructure now needs to focus on designing, developing and delivering new products and services quickly.

The transition was marked by the recent acceleration in cloud services take-up. Although cost savings are often claimed as a key incentive for cloud migration, the reality for many new digital leaders is that the degree of business flexibility needed to deliver the new class of experienced-focused products quickly favors a cloud-native approach heavily. A strong preference for using pre-built cloud-hosted SaaS services dominates decision-making and comes before any new in-house resources are developed. Any new user-focused products that are based on a chosen PaaS framework that offers fast development, distribution, and simpler management while leveraging standardized platform capabilities.

Related Post: How to Accelerate Productivity in Modern IT Infrastructure Management?

Continuous Delivery and DevOps are good examples of automated work processes that concentrate on speed to quality while providing corresponding digital infrastructure that can deliverdeploy and manage services at will. The business requirement for near-instant response brings with it an inevitable move toward Automation as a key theme within Digital Infrastructure. In terms of cost, reliability, and speed, automation brings three key benefits. While the former is taken for granted, it is often overlooked the focus on speed and reliability. These benefits are now coming to the fore in the new Digital landscape that is dominated by customer experience. Agility also drives investment in infrastructure technology and processes that support new capabilities to be delivered quickly.

It is expected that the ability to deliver both Orchestrate and Automate business services through internal and third-party providers will become the core competency and a key role for Digital Infrastructure. Perhaps the most dramatic side effect of the digital business transition is the realization that the function of an IT Service is what the company and IT executives are looking for. Like any other traditional resource, the IT infrastructure has consumption has the same demand and consumption behavior in a digitally transformed market. The new normal is instantly on (and instantly off) without human intervention and rock-solid stability. The digital infrastructure also needs to offer a consumer-grade experience to the company, with quick discovery and click-to-consume services. And like other utility, these services ‘only function’ are flexible just scale quickly to meet demand without any complex processes hindered by human involvement.

Infrastructure Management Services

While your transformed digital infrastructure is more agile and more capable of delivering the capabilities the business demands quickly, it is also useful to consider how this drives new infrastructure features. The emphasis on user experience, in particular, is to expand the technology concept to include much richer, high-value services such as user- experience management; advanced predictive and cognitive analytics now expose all applications operating in this new digital environment to automated intervention, context, and comprehension. While digital infrastructure is expanding to include new capabilities, dominated by end-to-end automation and orchestration themes, we must not lose sight of how these in effect push new behavior in the manner in which we identify, use and maintain infrastructure.

Related Post: What is Business Process Management?

The business user needs the basic consumer-like experience, infinite versatility with instant value delivery. So your Digital Infrastructure’s final core attribute is that it really needs to be software-defined. Dependencies on computing, processing, and networking resources need to be abstracted and replaced by composite structures that can be installed, reconfigured, and broken ‘ at will ‘ to provide a vastly simplified property that is completely integrated with and allows a much more agile business environment.

Ouriken’s Infrastructure Management services include monitoring and tracking tools to effectively manage business-critical applications. We are a standalone web design and digital agency. We design and implements powerful solutions for small and medium businesses in technology, business, and operations.

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How to Keep Your Website Ahead Of the Competition

Marketing a website in 2019 is very challenging. The rivalry is extremely intense, and if you don’t think smart, almost someone else will think smarter than you. Navigating effective website marketing strategies may sound labyrinth as there are plenty of traps to avoid and things you should not do. Whether you are new to creating a successful website or you’ve been doing it for a long time, items you’re missing might still be apparent.

Don’t worry; to help, we’re here. There are many ways to sell and advance the website from the competition, and some of these methods are more obvious than others. Some might give you a thinking break. Here are just a few of the forms we found effective in keeping your website ahead of your competition and becoming a market leader.

Involving others

It may sound strange, but the ratings of your website can really be sponsored by other people. Marketing staff tends to rely on artificial intelligence – algorithms and ratings and machines – a little too much. All this is good, but there is no suggestion that comes from a real person, quite like that. To get the website into a human-edited web directory would be an example of how to do this. Human edited web directories ensure that websites are reviewed and chosen on the basis of engaging insightful content, not only selected by an (admitted advanced) algorithm because they tick boxes. Networking with others will raise your visibility, give you a good reputation in your family, and allow you to differentiate yourself from others.

Related Post: Why and How to Optimize your Website for Mobile Devices?

Investigate the Competitors

If you don’t know who they are, you can’t know if you’re offering better products than your competition. Checking out the peers and how they treat web design and communication is no embarrassment. For your website, market research is essential if you want to remain competitive, as there is a risk that your competitors will all do something that you overlook. Make sure that you follow one and that you can’t go far wrong. Ask yourself what you can repurpose for your site and how can you be the best you can for the visitors and customers once you’ve learned what your competitors are all about.

Create a unique brand

It sounds obvious, isn’t it? “Be different because you are special.” Maybe this doesn’t feel like the world’s freshest insight. But you would be shocked at how many small site owners and content developers just don’t grasp these basic building blocks to make the page stand out. If you are new with your content, simply because you are original and individual, you will attract tourists. It applies not only to the page itself but also to the ancillary material connecting to it – youtube videos, social media updates, the influencers to which you contribute, and so on. Find a niche that is not being filled at the moment and look to fill it. People will begin to consider your product as being made to your rivals from a different cloth, and word-of-mouth advertising is going to work for you.

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Establish a good presence throughout social media

Modern advertising has been destroyed. Long-long advertising influencer. With your blog, you won’t get anywhere if you don’t set up a presence on social media. This will certainly all of the competitors do. Roughly 2 billion people were using social networking sites and applications back in 2015. Imagine how rapidly this number has risen since then. If you don’t develop your own profile on Twitter and Instagram, you’re just not hitting a large enough audience. If you want to reach a mass audience, Facebook is also relevant. Video content will also need to be created via Youtube. Ask yourself if your brand could benefit from this type of content, and if it’s not, ask yourself if there is no way you might change it a little. Social media is the key to going forward.

Use as much personal content as you can

This should go without saying, but if you want your website to stand out, you have to use as much content as possible that does not appear on their websites. Do not use stock pictures, photos, or sounds (when possible). If you need to use stock media, make sure the stock media is not widely used. Needless to say, DO NOT plagiarize material from other sites, even if the content is somewhat rewarded. You’re going to be found out and the massive hit to your reputation would not be worth it. If you are not comfortable in your ability to build your own brand, then search for talented staff that can support you in this endeavor. Trust us, it’s worth it.

Related Post: 4 Link Building Strategies that will Enhance Your SEO

Achieve Straightforward interaction

You need to know what your brand is about before you build your website. Try the o quick, a short phrase about what you are doing. If you can’t do that, at the planning stage, your idea will be flawed and you will have to start again.

Try to use it as a model for all the text content you make on your page once you have your sentence. Simply and clearly communicate your beliefs and brand to your audience. The more confused the core identity of the brand is, the fewer people can understand what you are trying to do. In particular, it’s definitely a good thing to strive for a simpler and more open website. Imagine being a client. Want to wade through menus and violet prose to figure out what you’re after? Write and it will evolve for your audience.

Ouriken‘s standard web designing services include many features that contain home, blog, images, faq, contact us and many more. It is the best web designing firm. Ouriken is a standalone web design and digital agency. We design and implements powerful solutions for small and medium businesses in technology, business, and operations.

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Why and How to Optimize your Website for Mobile Devices?

In these modern times of technology, it is very important for websites to be accessible across a variety of devices. Mobile traffic has been seen a significant, steady, and rapid increase in the coming years and it finally overtook the traditional desktop and laptop computer users in 2015. And changing the algorithm of Google favors mobile-friendly sites. A change in the Google search engine in April 2015, giving priority to those websites that display well on smartphones and other mobile devices, nicknamed, Mobilegeddon has penalized those websites who were not providing an adequate experience for mobile users forcing their website owners to invest more in the mobile upgrades giving a helping hand to app development.

We found a significant drop in traffic for non-mobile-optimized websites while monitoring the websites of some users and customers, while mobile-enabled websites saw a slight increase in incoming traffic which we attributed to a higher search engine ranking.

Create your mobile-friendly website

Non-mobile-optimized try to cram a traditional website into small limits of a mobile device, making the content difficult if not impossible to read and much harder to navigate. On the contrary, mobile-friendly sites adapt to the screen resolution of the device. The text is large enough to read, images adjust to the screen frame size, and navigation buttons are accommodating to a touch.

Related Post: 4 Link Building Strategies that will enhance your SEO

Redesign of a website – Full

The first approach will always be to make a new remake of the website.

website optimization, website redesign, responsive website

Older websites that did not have major changes for 5+ years, full redesign works best for such websites. Coding and Web Designs standards underwent some major changes over the last 5 years and it’s often more efficient to start work from scratch rather than to try an older version of existing code and design. Across both traditional and mobile screens, the new website will benefit from the modern look and accessibility.

Conversion of an existing website into responsive coding

The second approach would be to convert an existing website to responsive coding.

website optimization, website redesign, responsive website

If there is a clear separation between HTML and CSS code the original website was built according to W3C standards. To support responsive design, the website could be converted. Screen elements automatically adjust to the resolution of the device and thus provide an optimal viewing experience in a responsive site. Content-rich websites that do not require excessive user interaction.

Building a Standalone Mobile Website

The third approach would be to leave your traditional website as-is and make a stand-alone mobile website.

website optimization, website redesign, responsive website

Mobile websites can share the same data and CMS (Content Management System) as a desktop website, so both websites can be managed through a single place. The standalone mobile website gives the owner complete unconstrained freedom over the layout of the elements and functionality, so the mobile website may look and feel quite different from its desktop counterpart. For an e-commerce website, this approach works best where the user interaction is very different between stationary and mobile devices.

Related Post: Common Problems in Web Designing and how to avoid it

Converting WordPress website to mobile

Getting a responsive website is quite easy if you’re using WordPress as your content management system. You will need to install a responsive theme, whether it be free or premium. All content immediately becomes mobile-friendly.

We at Ouriken consolidate, optimize and standardize technology/products to bring technology simplification, cost reduction and then to overcome technology obsolescence/skill issues. Ouriken application development & maintenance services help you maintain your business-critical mainframe applications & replace legacy applications. Ouriken is a standalone web design and digital agency. We design and implements powerful solutions for small and medium businesses in technology, business, and operations.