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Application Development, Ecommerce Website Designing

Achieve success with Google Analytics

Behind the apparent success of a website lies a significant amount of work. It is necessary to find an innovative concept, set it up in an attractive way from the point of view of the visual aspect, and find a host that corresponds to your needs. Once these three aspects have been put in place, it remains to create unique and quality content. To increase your number of visitors, it is then necessary to implement marketing campaigns and optimize your referencing for search engines. But these efforts must be measurable and analyzed to test the effectiveness of SEO measures, in terms of advertising placement or net linking. This is why online analytics tools prove to be of great help and deliver exhaustive data on the behavior of visitors. Google Analytics is the most popular and well-known tool for achieving these ends.

What is Google Analytics?

Google Analytics is a tool for analyzing websites and was created by the Urchin Software Corporation. Previously called “Urchin Tracking Monitor”, this tool was acquired by Google in 2005. The results are based on various cookies, which collect various information on the behavior of visitors to a website. The analysis of this data makes it possible to establish precise statistics, which makes it possible to answer the following questions from administrators:

How many visitors came to the website and for how long exactly?
What is the visit time on the site and in particular how long per page?
Did people come to the site directly from Google, another search engine, or through another website?
Are the users located in the region, on the territory, or abroad?
What is the conversion rate (the number of visitors who have become buyers or who have taken actions on the site, for example, a download, a purchase, a registration, a click on an advertisement, etc.)
At what stage of the visit did users leave the site?

Using this visitor information, Google’s analysis tool can define and classify different categories of users. Nevertheless, Google’s data collection methods are often controversial when it comes to respecting personal data. The leading search engine indeed stores data on servers in the United States, as well as analyzed user profiles, which may even correspond to a particular person if they have a Google account.

How can admins take advantage of Google Analytics?

The data collected on users is an opportunity to be seized to ensure the quality and effectiveness of the content. It also allows you to assess the effectiveness of advertising campaigns. For example, you can link your Google AdWords account with your Analytics account, and easily filter which keywords have the expected success. It also allows you to analyze which points need to be optimized in your campaign. You can identify which pages are performing best on your site from information collected on visitor bounce rate and clickstream.

Configure Google Analytics for your web project

To use Google Analytics with your website, online store, application, or social networks, it is possible to open an independent account on http://www.google.fr/analytics/ or to link your Adwords account to the ‘tool. You’ll find the tracking tool under the “tools and analytics” tab, which requires a Google account. Define a site, an application, or a store in the properties and choose which users can have access to the data. If you want to get precise data on the conversion rate, set specific actions beforehand.

Once the tool has been defined according to your expectations, you can link your Google Analytics tracking code to your Web project. For this, the Google Tag Manager is very effective, especially if you add other tags to your website. If you only use the Google Analytics tracking code, manual integration directly into the HTML code of your pages is possible. For CMS like WordPress, there are additional modules to integrate the code with the system requirements. If you want to analyze the behavior of users on an application, it is necessary to use Google Analytics SDK (Software Development Kit) for Android or iOS. Alternatively, the Google Tag Manager for Mobile SDK (Software Development Kit) for Android and iOS is another effective solution, available for download.

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Application Development, Ecommerce Website Designing

Why Create An FAQ On Your Website?

Why Create An FAQ On Your Website?

The FAQ or Frequently Asked Questions is a list of questions/answers intended to answer the questions of Internet users about a company, a service, or a product.

An FAQ generally takes two forms:

It is then enough to unroll the question which interests us to know the answer.

Dynamic, that is to say, it takes the form of a search engine. In this case, A dedicated page appears for each question the user types in the search bar.

In this article, we will see the benefits you can derive from setting up an FAQ on your website.

Set up a FAQ to improve user confidence and enhance its expertise

Many sites include an FAQ, and their effectiveness is well established. It is in your interest to build one. This gives credibility in the eyes of users. Indeed, it is more pleasant for the latter to find the answers to their questions in a simple and fast way.

Visitors will have the impression that the company is involved and wants to help and guide them. And it enhances the sense of transparency that a brand exudes. Be careful, however, to ensure the relevance of the questions and answers. The creation of an FAQ must indeed be the result of in-depth reflection.

The company knows perfectly the characteristics of the products or services that it sells. Translating this information into an FAQ highlights the important characteristics of what is being sold.

Create an FAQ to reduce the time spent responding to customers via email and phone

Some companies are overwhelmed with questions from their customers.

The time taken to answer them could be spent on more urgent tasks, and the repetitive nature of this work is boring to deal with in the long run.

It is in this type of case that setting up an FAQ is the most recommended. It makes it possible to answer questions from prospects in advance and drastically reduces the number of questions asked by email and/or telephone.

Make a FAQ to improve your natural referencing

By nature, a FAQ will allow you to add content and keywords to the website and therefore ultimately improve its referencing.

But other factors can also help to rank better. The FAQ is indeed based on searches that you identify as frequent. Does this remind you of anything? Well, search engines use the same process. When we offer answers on an FAQ page, we potentially answer questions from Internet users asked in Google. Google indexes this content. He recognizes question-answer systems and uses them to construct his answer. Thus, the website can appear in the search results for a given question in the zero position or so-called snippets. This is a very effective way to get more traffic to a website.

To set up a dynamic FAQ, it is recommended to develop a minimum of content (more than 500 words) for each of the answer pages that will be set up For search engines to reference them properly.

How to build an effective FAQ?

It will, first of all, be necessary to identify the questions that users are asking.

List the questions often asked by customers by email or telephone

Keyword research tools can help, like SEMRush’s Keyword Magic Tool or Google Ads’ built-in Keyword Planner.

Think about research on your site: what keywords (or phrases) do visitors type to find the website? In google analytics go to “site search”. The functionality reveals how Internet users find a website and makes it possible to discover expressions that we do not necessarily think of.

When searching on Google, phrases or questions are suggested: use this famous “People also ask” feature

Ask his relatives. But also its users; for example, you can create a survey to collect customer opinions.

Who are our users? To create a good FAQ, you need to know exactly who you want to talk to. The language is not the same depending on the target: young people? more mature people? a rather serious domain or not?

As you will have understood, the FAQ is a powerful tool, useful for Internet users, it allows the company to save time and better promote its services and products. If you decide to create one, remember that the choice of questions and the wording are decisive. Your questions should be the ones you get asked most often. As for your answers, keep in mind that not everyone knows technical jargon. So be pedagogical and use intelligible terms. The prospects who contact you will be more qualified, which will allow you to work more efficiently.

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Application Development, Ecommerce Website Designing

What Are The Benefits Of An ERP Software For A Company?

An ERP, or integrated management software package, is software that allows a company to manage its resources efficiently. An ERP can provide several benefits to businesses of all sizes, including improved efficiency, better decision-making capabilities, and increased profitability. In this blog post, we’ll discuss the benefits an ERP can bring to businesses of all types and sizes.

ERP Software, What Exactly Are We Talking About?

ERP software is a type of software that helps businesses manage their operations, including inventory, manufacturing, and finance.

ERP is short for Enterprise Resource Planning. ERP software is used by businesses of all sizes to streamline operations and improve efficiency. They typically include modules for accounting, human resources, customer relationship management, and project management.

This management solution can be deployed on-premises or in the cloud.

The Advantages Of An ERP

Help Your Business Run Smoother And More Efficiently

ERP software can be a useful tool for businesses of all sizes (from SMEs to large corporations). By automating tasks and providing a central location for information, the software solution can help businesses run more smoothly and efficiently.

Additionally, it can help businesses save time and money by reducing the need for manual data entry and paper-based reporting.

Automate Many Tasks And Processes

In today’s business world, time is money. That’s why more and more companies are turning to ERP software to automate tasks and processes.

ERP software can help you save time and money by automating tasks such as invoicing, customer management, and order processing.

Improve Communication Between Departments And Employees

Enterprise Resource Planning is designed to help organizations improve communication between departments and employees. The software provides a centralized repository for all communications, making it easy for employees to find the information they need.

The ERP also includes project and task management tools, so employees can stay on top of their work. Additionally, it offers a variety of features that make it easy to connect with other employees, including chat, video conferencing, and file sharing.

By using ERP software, organizations can improve communication between departments and employees, and allow employees to stay connected and productive.

Help Track Inventory And Sales Data

This software can be used to manage and monitor all aspects of a business, including inventory management, sales, and finance.

This business management software helps track inventory levels and sales data. This information is used to gauge customer demand, optimize inventory levels, and forecast future sales.

This information may be used to assess customer preferences, identify trends, and adjust marketing and pricing strategies accordingly.

The ERP solution thus makes it possible to improve the customer relationship as a CRM could do.

Provide A Better View Of Your Overall Business Performance

ERP software is a great way to get a better overview of your business performance.

It gives you the tools you need to track and monitor all aspects of your business, from sales and marketing to accounting and human resources. Everything is centralized in a single database.

It also allows you to customize reports and dashboards to suit your specific needs.

With ERP software, you can make informed decisions about allocating resources, improving processes, and focusing efforts for maximum impact. It is therefore an essential tool for any company that wants to optimize its operations and ensure its long-term success.

The Disadvantages Of ERP

If the advantages of an ERP are numerous, it is necessary to point out some disadvantages mainly related to its implementation.

The first is the cost of such software in business. The bill can indeed be quite high depending on the size of the company and the solution chosen (between a few thousand euros to several tens).

Then, setting up the integrated management software package is not easy and can take some time. It requires significant IT infrastructure and data integration can also be time-consuming.

Finally, for an ERP system to be effective, it must be used properly by all employees. Also, its adoption in business will require a major training effort.

In addition to these few disadvantages, the advantages of an ERP are numerous for a company, whether it is increased efficiency and productivity, reduced costs, or improved customer service. customer base. If you’re looking for ways to improve your business operations, consider implementing an ERP system.

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Application Development, Ecommerce Website Designing

The Essential Features Of An E-Commerce Mobile Application

Customers appreciate the services accessible via a mobile application: dematerialized loyalty card, reservation of a product, and tailor-made promotions. You take care of your image and affirm the quality of service of your business. Some features then become essential to facilitate their use and reaffirm the proximity with your customers.

What are they? What are their uses? Answer in this article which will help you to design e-commerce services closer to the needs of your users.

1- Push Notifications, To Be Used In Moderation

This is the number 1 feature preferred by companies when they venture into the creation of a mobile application. Notifications allow personalized messages to be delivered directly to users’ smartphones. They are used in various cases:

News relay
Exclusive offers
Location-based promotions
Rating of a product

This is a considerable advantage to communicating with the user in a personalized way and reinforcing their commitment to the brand.

Notification campaigns are carefully planned for automated mailings. Be careful not to abuse it because the user can quickly stop sending them or at worst uninstall the application.

2- In-App Purchases And Subscriptions (Or In-App Purchases)

The In-App Purchase consists of purchasing products from the mobile application. After downloading the application for free, the mobile user accesses additional content or a subscription purchased via the application.

There are different types of In-App purchases:

Consumable purchases (for example coins or currency for a game)
Non-consumable purchases (example: removal of advertisements, access to premium features of an application)
The purchase of goods (for example products from e-commerce)

3- Geolocation, Without Faults

Mainly used on mobile, location detection offers a better user experience and facilitates the use of the store locator.

To avoid typographical errors, the idea is to use tricks like the auto-completion feature: it automatically completes the name of the city after entering the postal code.

Error reduction is guaranteed!

4- The Store Locator, For Even More Proximity

This feature uses the user’s geolocation. Integrated into the application in the form of an interactive map, it locates the various digitized points of sale of a company.

The store locator streamlines the customer journey by opening a route from the application. It also facilitates access to much practical information such as:

Full contact details (address, postal code, city)
The phone
Email-address
The access map
Opening hours

This essential feature for companies and users is part of the web-to-store strategy, which consists of displaying the physical point of sale closest to your home. This is where the link between online and offline communication devices is created.

Another strategy perfectly adapted to the mobile application is the drive to store. Based on using GPS to guide you to the store, just enter a postcode or address to find the store closest to your location.

The application is also the link to your store!

5- Click & Collect, An Optimized Purchase Path

This mode of sale consists of buying or reserving a product online, before picking it up in-store. Click and Collect makes it possible to create a multi-channel purchase journey by linking e-commerce to physical commerce.

Any company that uses this strategy must be able to manage its stock of merchandise in real time. A stock management and order tracking tool is essential to support you in this implementation.

6- Barcode And QR Code Scanning, Direct Access To Information

Another feature specific to the mobile application: is barcode and QR Code scanning.

The QR code represents a square graphic made up of a grid of black squares on a white background. It is a series of coded numbers and letters. To decrypt them, the scan is carried out via a reader or the mobile’s camera and offers simplified navigation to directly access product information:

Price
Dimensions
Videos or photos in a situation
Feature List
Ratings
Latest buyer reviews

Complementary products that customers acquired at the same time as the product

Access to a chatbot or messaging system to request advice in real time

No need to waste your time looking for product information, a single scan is enough to find it directly on your mobile!

7- One-Click Customer Service

An undeniable service that your application can provide is communication. It can be combined with several points of contact to provide direct service to your company

Callback options
Messaging
Chat Support

One of the strengths of the mobile experience is that it can integrate feedback and assistance into the app. An instant way to react directly with you!

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Application Development

MOBILE APP DEVELOPMENT TRENDS TO LOOK FOR IN 2021

The Mobile app development industry is continuously evolving in years. Technology advancements, consumer demands, and a wide range of other factors have a direct impact on mobile app trends.

Staying up to date with the latest trends is arguably the most crucial aspect of success in this field. And here Ouriken plays a vital role in acting as a reminder for your business who delivers your concepts and operations with a fresh style and trends.

Mobile app resellers need to keep up with new trends to better serve their clients. In today’s generation it is really tough to keep up with the trends, hence Ouriken assists in managing all your business operations and functions on your website. The same goes for content creators and producers who are ready to take their brands to the next level.
Are you prepared for the mobile app development changes in the coming year?

When it comes to producing a mobile app, the Android operating system takes all the recognition. Android apps are user-friendly and will affect the app industry in the advancing years. With the developing ubiquity and delivery of commodities and assistance, the Android app development commitment is growing with the most up-to-date android app development trends and technologies.

1. Android Instant Apps

Instant apps are not different in Android app development; nevertheless, they are still maturing successfully. Android Instant apps commonly permit users for trying games or applications without installing them on their devices. They restrict users from downloading the app and help them employ the web fast and quickly without installing them.

2. Blockchain Technology

Blockchain technology gives decentralized app development resolutions that boost clearness and reduces unauthorized access and intermediates employing strong security protocols. This is a complete Android app development option especially for financial sections like banks, currency exchanges, and more.

3. Machine Learning and Artificial Intelligence (AI)

Since cloud computing has made a heavy amount of computing strength for each organization, building AI models that augment regular systems or complete tasks (which were unimaginable before) became more comfortable. As per Accenture, now modern AI available can enhance productivity by up to 40%. The versatility of explications is both the power and instability of AI development. You can apply them for automating different jobs, incorporating image identification, natural language processing, or data analytics.

4. Multiplatform Development (Flutter)

Flutter is a new technology from Google and the prospect of android app development too. This framework allows app development employing a native interface. Many developers choose this platform as a means for building mobile apps because of its combinability and compliance.

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Application Development

5 Business Ideas for Mobile App Development During COVID-19

With the growth of mobile app users around the globe, especially during the COVID 19 era, entrepreneurs and businesses need to focus on mobile apps to promote their companies. We are living in a moment when the importance of smartphone devices is strong. Approximately 95 percent of people worldwide own a smartphone and have lots of mobile devices.

Believe it or not, but the average user wants more than a webpage to use smartphone phones.

For too many growths in digital industry smartphone devices, companies need to capitalize on the best business strategies to make the most of what they can amid the pandemic. That’s why I took the time to do extensive analysis into what could fit best for businesses.

Planning to invest in the development of a viable smartphone application? Below are a few ideas to remember.

Apps for Video Calling

During the grave hour of the pandemic, the need to stay linked to your loved ones has become a must for individuals around the globe. And nothing more efficiently serves this function than a video sharing device. During COVID-19 it was becoming more relevant than ever.

It’s because people around the world are in a tight shutdown, and skilled contact is needed. They have to make sure things fly seamlessly around the globe in a fair & organized way. And with the proper video calling software, from home ability, they will make the best of this job.

Businesses should invest in designing video messaging applications that can make community video sharing functionality simpler. This app will allow workplace workers to have meetings and host video call conferences. Around the same time, it will help teachers perform teaching sessions in which they can effectively educate a group of students. Individuals will also organize webinars, do live shows, and do what not.

Apps for Mobile Payment Gateway

With physical distance being the new standard, people tend to make more and more internet purchases instead of actively visiting locations to exchange in cash for service/good. And nothing catches the economic imagination more feverishly than a portal app to assist with mobile payments. Online payment portal applications are probably the most effective way to quickly allow multiple purchases without making physical interaction. And there is no need to spend in education more successfully than now.

Maintaining your customer finances item of trust, authentication, and protection, the right mobile payment gateway app will easily handle millions of transactions every month, making your app a very lucrative choice for you. It can be quickly incorporated with other website sites as an add-on too. When you intend to invest in developing a smartphone app so the safest option is to find payment gateways.

Apps for Fitness

Although people are expected to spend time indoors due to the country ‘s growing pandemic condition, people are having a considerably lower chance to go outdoors. Gyms & parks are also closing at the same time, causing an added challenge for the regular adult to work out and shed weights. It is critical at times as such that they have to consider holding themselves in good shape.

Something so beautifully suits the aim as a workout app does.

People are more mindful of their wellbeing and the right smartphone fitness software will help them set up the daily schedule. Many software development companies are already working in partnership with specialist trainers to create a much more immersive environment for house gym enthusiasts. They are developing mobile app applications that allow users to interact and quickly start the cycle with their favorite trainers.

When you’re not capitalizing on this season’s wellness features, otherwise you probably miss out.

Apps for Online Shopping (E-Commerce)

E-commerce has since gained a large part of the retail economy. It has been taking a stand for a long time since the pandemic has reached the human community and right now, as we are going through a big crisis, the need for e-commerce software has been more paramount than it used to be. While the need for essential needs is growing significantly, so is the need for mobile e-commerce devices.

People who work in the consumer goods sector are most likely to turn out the best outcomes from smartphone devices for e-commerce. For example, if you have a convenience store or a drug store in the U.S. then a smartphone e-commerce app will certainly work well for your company. You need the best product development firm to assist you with that if you want to spend your money on the right app.

With the right e-commerce software for your company, you will easily raise multiples of profit margins.

Related Post: Things to do for secure Mobile App Development

Apps for Learning

Last but not least, applications are being discovered on our day-list. Many people find themselves trapped inside their homes during the pandemic and they are left with no alternative but to communicate online. The training exercise is one of the many activities they diligently work out and comes as a priority.

With the ability to learn new things, people are searching through their awareness of new ways of improving. So, what they require at times as this is a robust learning framework that will support them.

Businesses should invest in giving their customers amazing learning app experiences. They can employ several fascinating features that can enhance the learning experience of a person.

Conclusion

iPhone devices have been quite a trend around the world for ordinary people. The following are a few suggestions for smartphone applications that developers can quickly cash in on. The chances of gaining are getting low right now. Those are time-trying moments and nothing will work in your favor more easily than a smartphone device. This can be a difficult job to find the best mobile device production provider but not with us.

Ouriken has experienced developers in mobile app development offering mobile app development services at the best price. Do you want to have a smartphone app for your company too? Let’s talk. Click here to contact us.

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Application Development

Things To Do For Secure Mobile App Development

The planet out there has more smart devices connected to the internet than men. With app commitment to dominance, mobile phone use continues to grow at a very high rate. The security concerns are overrated when the race gets a hit on a track.

There is no question that online app retailers such as the Google Play Store and the Apple Store are of interest. Nevertheless, various organizations and developers are launching their apps with increasing app supremacy. Everybody wants an app on the market – all these inventions are safe? Our recent research on Mobile App Development Safety with the aid of VeztekUSA leads us to some reasons to put this issue into perspective.

You may follow those below, but the element that makes malicious hacking possible should be recognized before that. It is the organizations that allow employees to carry their smartphones in and use them. BYOD (Bring Your Own Device) is the framework to which these organizations adapt. It provides consumers with a positive experience, which exposes the IT department to the risk of un-securing data access on enterprise systems. Therefore, mixed usage leads to vague conclusions for the underlying security problems and this unclear terrain makes it easy to hack. Now, before jumping into the security of the device, here are the ADIDS steps for which you should be prepared:

Preparation for the Five Big Steps App

Just like any other project, it takes planning to develop an app. It is necessary to understand the entire environment in which the organization must work for the creation of mobile apps. You should be mindful that this environment should create a smooth process of development and speed up implementation. Whether the app is built by a third-party vendor or produced in-house, keep a close check of the audience, data, infrastructure, application delivery, and the support for successful growth.

Audience – Determine the correct audience; build people to understand whether one or more apps are needed. Understand what the audience needs; visitors to the internet are different from a mobile user, look at the viewpoints, decide the medium to use, restrict devices that access the site if the app is a mobile website.
Data – determine the data you need to show on the web, understand the data you need to make offline available.
Infrastructure – set up web services for accessing data to determine the structures on which data resides.
Deployment – The app store has its own application and registration fee in order to understand the assets required for deployment.
Support – who will fund the project should be transparent and prepare for knowledge transfer beforehand.

Safe And Secure Development of Mobile Apps

Hold the coding clear – Mobile malware often tapers the bugs in the design or coding of an application. The malicious code has been reported to infect millions of mobile devices and risen to twenty times that number. Attackers have the opportunity to get a copy of the software and reverse engineer it, even before exploiting the bug. The popular apps are repackaged as “rogue software” and are posted along with the malicious code on the third-party app store. Developers should, therefore, be assisting with software capable of finding and closing vulnerabilities.
Keep the device secured – the application’s protection is directly proportional to the system. The involvement of rogue apps will lead to execution risks is the system is disabled or stuck in jail. Organizations can determine the underlying device’s security by – the software sandbox should be intact, the apps should not be able to access organizational data, the prison break technology and how it can be identified should be copied, the current application credibility and intelligence sources should be considered and the application or data functionality should be disabled or allowed depending on the level of risk.
Keep the data secured – the data can increase the potential for data loss when exchanged with non-enterprise applications. Mobile data encryption can be used to secure data and remote wipe can also be used to repair devices that have been lost or stolen. In addition, data elements should be encrypted individually to manage application data sharing on devices.
The transaction must be secured – Transaction risk tolerance varies as users as users are allowed to transact on – the – go with enterprise services via mobile applications. Organizations can build risk-conscious transaction strategies that limit mobile risk factors and policies based on client-side features (including user location, system protection attributes, and network connection securities). Organizations can also use the mobile risk engine to associate risk factors as IP velocity.

Conclusion

Business executives and IT professionals should understand how mobility affects their BYOD age-related business risk profile. Enterprises leap into mobile application growth but do not take into account the planning required to successfully deploy an app. Until embarking on a mobile app development project, there are five main ADIDS steps that should be explored. Smooth execution is assured through diligent planning as well as through knowledge of the process. By being cautious and organized, you can escape difficulties, but you need to consider your design for success in the development process.

Ouriken application development & support services help you maintain your business-critical mainframe applications & replace legacy applications. Ouriken is a standalone web design and digital agency. We design and implements powerful solutions for small and medium businesses in technology, business, and operations.

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Application Development

How will 5G affect the development of mobile apps in 2020?

It’s been over a decade now since I bought my first mobile phone. Features like calling, sending messages and caller ID were the only requirement, using the internet on the mobile phone was still a myth. As technology advanced we were able to use the internet on phone and connecting with friends right from our bed was a big deal then. But, cut to today, if you ask people to use mobile with slow internet, they might not talk to you again.

Jokes apart, people now want fast loading websites and information which travels at the speed of light. And 4G was serving us well. However, technology evolves every minute, I’m looking forward to seeing the blazing speed 5G has to bring. I’m sure this is a mutual feeling. It’s not just me; everyone wants a 5G smartphone too. 5G will have a transformative impact on health, education, and industry. And when you’re thinking about companies, app development is one of them. The cost of developing a mobile app is rising high.

The path-breaking innovation will not only affect companies but will also embrace this technology by people from all walks of life. By 2024, according to Statista, there will be 1.88 billion global subscribers in their pockets with 5G enabled smartphones.

The mobile network of the fifth generation is supposed to be 1,000 times faster than a 4G network. A high-frequency bandwidth called ‘Millimeter’ will be used by 5G mobile phones to allow data to travel quickly.

Why is everyone looking forward to using the 5G technology?

Let’s narrow down to some of the key benefits of using 5G:

Although 4G mobiles transmit data at 20Mbps speed, a 5G smartphone transmits data at 10-500 Gbps speed.
Streaming uninterrupted 4k HDR
5G promises worldwide uninterrupted connectivity.
5G technology can bring all networks together on one platform.

Let’s talk about how 5G can impact the creation of mobile apps throughout the world.

There are certain aspects that every mobile app developer needs to consider before creating a mobile app – first, the framework for mobile app growth. Every phone will work seamlessly with a good mobile app. Rest around the corner with 5G launch; developers are now considering changing their optimization strategies to take full advantage of 5G.

If you are willing to develop 5G mobile apps here are some things you should know at all costs:

eMBB (Enhanced Mobile Broadband)

With the support of improved mobile broadband, app developers have plenty of space to create appealing, responsive and out-of-the-world interfaces. There is space for playing with AR, VR, UltraHD and even 360 streaming video with eMBB. Such advanced technologies can help create exotic digital experiences that can attract customers and lower the rate of dropping out of the app.

URLLC (Ultra-Reliable Low Latency Communication)

One of the revolutionary features of a 5G smartphone is that data is shared in real-time between devices. Due to ultra-low latency communication, even when you are traveling in a vehicle or performing surgery in real-time, you will be able to transfer data in real-time.

Imagine driving and finding a red light. Logically, when the light goes green, it’s an indication to accelerate, but you see a car running a red light on your right side just when you are about to accelerate.

Today, to avoid the collision, the human mind may take time to decide whether to accelerate or hit the brakes. But if you’re riding in a 5G-leveraged self-driven car, it will stop immediately by detecting the 5G signal in the other direction.

5G mobile technology would allow app developers the freedom to create improved user experience by creating apps that were once a vision of moving level constraints. In fact, the best part is that 5G should reduce the loading time of the device, regardless of its volume.

mMTC (Massive Machine Type Communication)

We can have more community linked to 5G. You know that Machine Type Communication (MTC) is just communication between one computer and another without a human being’s intervention.

Massive Machine Type Transmission (mMTC) and mIoT traffic must deal with 5G networks. With the following implementations, this will have a huge impact on our individual and collective lives.

5G enabled health bands will send an ambulance to either a patient at home or someone who has experienced a life-threatening accident immediately by intimate health services.
By autonomous drones, farmers will able to monitor and control their plants, machinery, and livestock.
It would be a dream come true for the public to stream your favorite entertainment content without a stutter.
Tracking bands allowed by 5G will allow parents to keep an eye on their children.
Users will be able to connect to their smart home devices, allowing then to maximize on-the-go power consumption.
You will be able to communicate and tell your driver-less car when to get your door and when to enter the parking lot.

There will be no lagging problem at all with low-power use and high-speed. Taking into account the above mentioned technologies, app developers will develop better mobile apps that would harness 5G’s power to create tomorrow’s truly smart cities.

Let’s Talk About Other Hand which everyone ignores.

Everybody is always excited about the new tech. Why wouldn’t that be? You can see the emergence of new possibilities that would benefit everybody.

But nobody wants to talk about the problems that accompany the new tech in this excitement. Because we all know that not all glitter is gold, let’s dig into some of the drawbacks of sung 5G technology.

You should be aware of some eye-opening stuff here:

5G is not going to work on older devices.
You’re going to have to buy 5G enabled devices and they’re pricey.
5G mobile phone security is still at stake. The sharing of personal data is not transparent.
The wave-length of high frequency used in 5G mobile phones pose a serious threat to human health.

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Application Development, Website Designing, Website Development Company, website optimization

How to Keep Your Website Ahead Of the Competition

Marketing a website in 2019 is very challenging. The rivalry is extremely intense, and if you don’t think smart, almost someone else will think smarter than you. Navigating effective website marketing strategies may sound labyrinth as there are plenty of traps to avoid and things you should not do. Whether you are new to creating a successful website or you’ve been doing it for a long time, items you’re missing might still be apparent.

Don’t worry; to help, we’re here. There are many ways to sell and advance the website from the competition, and some of these methods are more obvious than others. Some might give you a thinking break. Here are just a few of the forms we found effective in keeping your website ahead of your competition and becoming a market leader.

Involving others

It may sound strange, but the ratings of your website can really be sponsored by other people. Marketing staff tends to rely on artificial intelligence – algorithms and ratings and machines – a little too much. All this is good, but there is no suggestion that comes from a real person, quite like that. To get the website into a human-edited web directory would be an example of how to do this. Human edited web directories ensure that websites are reviewed and chosen on the basis of engaging insightful content, not only selected by an (admitted advanced) algorithm because they tick boxes. Networking with others will raise your visibility, give you a good reputation in your family, and allow you to differentiate yourself from others.

Investigate the Competitors

If you don’t know who they are, you can’t know if you’re offering better products than your competition. Checking out the peers and how they treat web design and communication is no embarrassment. For your website, market research is essential if you want to remain competitive, as there is a risk that your competitors will all do something that you overlook. Make sure that you follow one and that you can’t go far wrong. Ask yourself what you can repurpose for your site and how can you be the best you can for the visitors and customers once you’ve learned what your competitors are all about.

Create a unique brand

It sounds obvious, isn’t it? “Be different because you are special.” Maybe this doesn’t feel like the world’s freshest insight. But you would be shocked at how many small site owners and content developers just don’t grasp these basic building blocks to make the page stand out. If you are new with your content, simply because you are original and individual, you will attract tourists. It applies not only to the page itself but also to the ancillary material connecting to it – youtube videos, social media updates, the influencers to which you contribute, and so on. Find a niche that is not being filled at the moment and look to fill it. People will begin to consider your product as being made to your rivals from a different cloth, and word-of-mouth advertising is going to work for you.

Establish a good presence throughout social media

Modern advertising has been destroyed. Long-long advertising influencer. With your blog, you won’t get anywhere if you don’t set up a presence on social media. This will certainly all of the competitors do. Roughly 2 billion people were using social networking sites and applications back in 2015. Imagine how rapidly this number has risen since then. If you don’t develop your own profile on Twitter and Instagram, you’re just not hitting a large enough audience. If you want to reach a mass audience, Facebook is also relevant. Video content will also need to be created via Youtube. Ask yourself if your brand could benefit from this type of content, and if it’s not, ask yourself if there is no way you might change it a little. Social media is the key to going forward.

Use as much personal content as you can

This should go without saying, but if you want your website to stand out, you have to use as much content as possible that does not appear on their websites. Do not use stock pictures, photos, or sounds (when possible). If you need to use stock media, make sure the stock media is not widely used. Needless to say, DO NOT plagiarize material from other sites, even if the content is somewhat rewarded. You’re going to be found out and the massive hit to your reputation would not be worth it. If you are not comfortable in your ability to build your own brand, then search for talented staff that can support you in this endeavor. Trust us, it’s worth it.

Achieve Straightforward interaction

You need to know what your brand is about before you build your website. Try the o quick, a short phrase about what you are doing. If you can’t do that, at the planning stage, your idea will be flawed and you will have to start again.

Try to use it as a model for all the text content you make on your page once you have your sentence. Simply and clearly communicate your beliefs and brand to your audience. The more confused the core identity of the brand is, the fewer people can understand what you are trying to do. In particular, it’s definitely a good thing to strive for a simpler and more open website. Imagine being a client. Want to wade through menus and violet prose to figure out what you’re after? Write and it will evolve for your audience.

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Application Development, Website Design and Development, Website Designing, Website Development Company, website optimization

Why and How to Optimize your Website for Mobile Devices?

In these modern times of technology, it is very important for websites to be accessible across a variety of devices. Mobile traffic has been seen a significant, steady, and rapid increase in the coming years and it finally overtook the traditional desktop and laptop computer users in 2015. And changing the algorithm of Google favors mobile-friendly sites. A change in the Google search engine in April 2015, giving priority to those websites that display well on smartphones and other mobile devices, nicknamed, Mobilegeddon has penalized those websites who were not providing an adequate experience for mobile users forcing their website owners to invest more in the mobile upgrades giving a helping hand to app development.

We found a significant drop in traffic for non-mobile-optimized websites while monitoring the websites of some users and customers, while mobile-enabled websites saw a slight increase in incoming traffic which we attributed to a higher search engine ranking.

Create your mobile-friendly website

Non-mobile-optimized try to cram a traditional website into small limits of a mobile device, making the content difficult if not impossible to read and much harder to navigate. On the contrary, mobile-friendly sites adapt to the screen resolution of the device. The text is large enough to read, images adjust to the screen frame size, and navigation buttons are accommodating to a touch.

Redesign of a website – Full

The first approach will always be to make a new remake of the website.

Older websites that did not have major changes for 5+ years, full redesign works best for such websites. Coding and Web Designs standards underwent some major changes over the last 5 years and it’s often more efficient to start work from scratch rather than to try an older version of existing code and design. Across both traditional and mobile screens, the new website will benefit from the modern look and accessibility.

Conversion of an existing website into responsive coding

The second approach would be to convert an existing website to responsive coding.

If there is a clear separation between HTML and CSS code the original website was built according to W3C standards. To support responsive design, the website could be converted. Screen elements automatically adjust to the resolution of the device and thus provide an optimal viewing experience in a responsive site. Content-rich websites that do not require excessive user interaction.

Building a Standalone Mobile Website

The third approach would be to leave your traditional website as-is and make a stand-alone mobile website.

Mobile websites can share the same data and CMS (Content Management System) as a desktop website, so both websites can be managed through a single place. The standalone mobile website gives the owner complete unconstrained freedom over the layout of the elements and functionality, so the mobile website may look and feel quite different from its desktop counterpart. For an e-commerce website, this approach works best where the user interaction is very different between stationary and mobile devices.

Converting WordPress website to mobile

Getting a responsive website is quite easy if you’re using WordPress as your content management system. You will need to install a responsive theme, whether it be free or premium. All content immediately becomes mobile-friendly.

We at Ouriken consolidate, optimize and standardize technology/products to bring technology simplification, cost reduction and then to overcome technology obsolescence/skill issues. Ouriken application development & maintenance services help you maintain your business-critical mainframe applications & replace legacy applications. Ouriken is a standalone web design and digital agency. We design and implements powerful solutions for small and medium businesses in technology, business, and operations.